Strategy Consultant



United States
Posted on Wednesday, June 26, 2024

Introduction to Demandbase:

Demandbase helps B2B companies hit their revenue goals using fewer resources. How? By using the power of AI to identify and engage the accounts and buying groups most likely to purchase. Our account-based technology unites sales and marketing teams around insights that you can understand and facilitates quick actions across systems and channels to deliver big wins. It’s flexible, scalable ABM built for you.

As a company, we prioritize both the advancement of careers and the development of world-class technology. We invest heavily in people, our culture, and the communities around us. We have offices strategically located in San Francisco and New York in the US, and Hyderabad, in India and we embrace a hybrid work model in these regions. Outside of these areas we offer a remote work option and boast a significant presence in Austin, TX, Atlanta, GA, and London, UK. Continuously lauded as a great place to work, we are Great Place to Work Certified, and have earned distinctions such as "Fortune's Best Workplaces in the Bay Area,"Best Workplaces in Technology," "Best Workplaces for Millennials," and "Best Workplaces for Parents"!

We're committed to attracting, developing, retaining, and promoting a diverse workforce. By ensuring that every Demandbase employee is able to bring a diversity of talents to work, we're increasingly capable of achieving our mission to transform the way B2B companies go to market. We encourage people from historically underrepresented backgrounds and all walks of life to apply. Come grow with us at Demandbase!

About the Role:

As a Strategy Consultant on the Demandbase Services team, you will be a trusted partner and advisor to our key stakeholders in Marketing, Sales and Operations organizations. This role will utilize your analytical, interpersonal communication, business management and leadership skills to drive revenue through adoption and expansion of our platform through recommending best in class ABM strategies and workflows. Always with the Customer in mind, you will partner with our Implementation and Data Analytics teams to create a Value Roadmap tailored to their unique journey and lead workshops to ensure their full value realization of their Demandbase purchase. The ideal candidate should have extensive experience delivering go-to-market strategies that drive adoption with measurable impact for B2B buyers.

The base range for this position, not including bonus, is: $135,000 - $185,000.

What you’ll be doing:

  • Collaborate closely with all tiers of customers to understand their business goals, GTM maturity, key workflows, integrations to develop and recommend a Value Roadmap that aligns their strategic objectives with the Demandbase platform.
  • Work with the Customer’s executive leadership on Go-to-Market strategic design for end-to-end process flows that enable Marketing and/or Sales to execute confidently against their go-to-market objectives.
  • Translate Strategic Objectives into Tactical initiatives to identify the most efficient solution and path to solving complex GTM needs.
  • Research the Customer organization and industry, conduct GTM Maturity Assessments, lead Strategic Workshops and present recommendations to all levels of the account.
  • Become an expert on the Demandbase workflows and functional on the technical best practices of the platform to speak confidently and make recommendations on use cases.
  • Collaborate across the Sales and CS teams to find growth levers and optimization opportunities as appropriate.
  • Develop best practices and thought leadership content for internal scaling and education across teams.

What we’re looking for:

  • Minimum of 5 years experience in a B2B Marketing, agency or marketing operations role or consulting experience integrating Sales and Marketing technology including:
    • CRM (Customer Relationship Management)
    • SFDC, Microsoft Dynamics, or other B2B CRM applications
    • Experience in the area of Salesforce automation (SFA), Lead Management and Marketing
    • MAP (Marketing Automation Platform)
  • Exceptional presentation and leadership skills with aptitude for business analysis with experience presenting to the C-Suite.
  • Ability to work cross functionally internally and within the customer organization, building relationships across all levels for effective stakeholder management.
  • Experience in sales/marketing/corporate strategy consulting is beneficial
  • Thrives in a fast paced, dynamic environment and working with multiple clients in a consulting atmosphere.


Our benefits include options for up to 100% paid Medical and Vision premiums for employees, a flexible PTO policy, no internal meetings Fridays, as well as access to Modern Health and other mental wellness resources. Additionally, we offer eight paid holidays and two additional week-long breaks when all Demandbase employees in the US take time off simultaneously (the week of July 4th and the week of Thanksgiving). We also provide 401(k), short-term/long-term disability, life insurance, and other great benefits.

Our Commitment to Diversity, Equity, and Inclusion at Demandbase:

At Demandbase, we believe in creating a workplace culture that values and celebrates diversity in all its forms. We recognize that everyone brings unique experiences, perspectives, and identities to the table, and we are committed to building a community where everyone feels valued, respected, and supported. Discrimination of any kind is not tolerated, and we strive to ensure that every individual has an equal opportunity to succeed and grow, regardless of their gender identity, sexual orientation, disability, race, ethnicity, background, marital status, genetic information, education level, veteran status, national origin, or any other protected status. We do not automatically disqualify applicants with criminal records and will consider each applicant on a case-by-case basis.

We recognize that not all candidates will have every skill or qualification listed in this job description. If you feel you have the level of experience to be successful in the role, we encourage you to apply!

We acknowledge that true diversity and inclusion requires ongoing effort, and we are committed to doing the work required to make our workplace a safe and equitable space for all. Join us in building a community where we can learn from each other, celebrate our differences, and work together.

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