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Senior Manager, Marketing Operations



Marketing & Communications, Operations
Posted on Tuesday, May 21, 2024

Ready to take charge of our campaign operations and make a real impact? We need someone to own the nitty-gritty of our day-to-day marketing game—building landing pages, crafting killer emails, and running those cultivating campaigns like a pro. Plus, you'll be the wizard behind the scenes, making sure all our data flows smoothly between systems.

But wait, there's more! You'll also get to shape the strategy for our marketing tech stack, collaborate with fantastic teams across the board, and turn data into strategies that keep our revenue engine running strong.

This is your chance to join a scaling company that's shaking up the security world. We're all about making security simple, understandable, and constantly improving. And hey, we're not just looking for cookie-cutter candidates—we want curious, empathetic folks who are eager to grow and learn. Sound like you? Let's make Marketing magic together at Expel!

What Expel can do for you

  • Provide you with the chance to have a measurable impact on the company’s key business metrics right away.
  • Give you the opportunity to learn and grow every day. In this role, you’ll develop foundational skills to set you up for a successful career in Marketing Operations.
  • Help you understand how a dollar of Marketing investment gets converted into bookings and then renewals. You’ll learn how to truly follow the money and understand how businesses are built.
  • Teach you the nuts and bolts of what it takes to scale a fast growing business.

What you can do for Expel

  • Define and deploy a tech roadmap that supports our Revenue Marketing goals. Collaborate with stakeholders and explore new tech opportunities.
  • Build and launch seamless marketing programs across various channels like website, email, webinars, and more in partnership with Revenue Marketing.
  • Handle conversion tracking across platforms and ensure proper lead tagging for attribution.
  • Monitor and report on campaign effectiveness, tying results to business objectives. Translate data into actionable insights.
  • Partner cross-functionally to ensure efficient lead and account management processes. Enhance ABM strategies and boost pipeline conversion rates.
  • Collaborate for Success: Work with RevOps, Sales, and other teams to streamline processes and identify growth opportunities.
  • Maintain database quality standards and implement best practices across our MarTech stack.

What you should bring with you

  • 5+ years working in the enterprise/SaaS technology landscape, understand and enjoy the pace at which technology companies move.
  • Proficiency with systems like Marketo, WordPress and Salesforce.
  • Experience in direct sales and partner-oriented go-to-market strategies.
  • Passion for operational excellence and change management.
  • Ability to analyze campaign results and provide strategic recommendations.
  • Comfortable in fast-paced environments, managing multiple projects remotely.
  • Self-starter with a collaborative approach.
  • Eagerness to learn and make a tangible impact.
  • Ability to choose effective problem-solving approaches.

Additional Notes

Pay range: $134,700 - $195,300 USD + bonus eligibility and equity.

We believe in paying transparently and equitably. Your salary will ultimately be based on factors such as your experience, skills, team equity, and market data. You’ll also be eligible for unlimited PTO (which we model and encourage), work location flexibility, up to 24 weeks of parental leave, and really excellent health benefits.

Our headquarters is in Herndon, Virginia, however our team is mostly remote, and we have full support for remote interaction. We realize that while there is benefit to in-person interaction, good people don’t all live in Northern Virginia.

We're only hiring those authorized to work in the United States.

We're an Equal Opportunity Employer: You will receive consideration for employment without regard to race, sex, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.

We’ll ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please let us know if you need accommodation of any kind.


Salary Range
$134,700$195,300 USD