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Senior Account-Based Marketing Manager

TechSee

TechSee

Marketing & Communications
Herzliya, Israel
Posted on Thursday, January 25, 2024
Marketing · Herzliya, Israel. · Hybrid Remote

Senior Account-Based Marketing Manager

TechSee is a rapidly growing enterprise SaaS startup specializing in Multi Sensory AI Digital Customer Experience solutions for contact centers and customer self-service. TechSee empowers Fortune 500 companies to revolutionize their customer service interactions through an innovative framework that combines Computer Vision, Large Language Model models, and Augmented Reality to effortlessly and cost effectively build autonomous Agent and Customer multi-sensory AI Assistants. Our solutions create near-human interactive experiences with AI Customer Service Agents, helping companies provide best of class customer experience at a fraction of the cost.

Join us in shaping the future of AI-driven technology!

The Opportunity:

TechSee is looking for a Senior Account Based Marketing (ABM) Manager to manage and execute strategic marketing initiatives. The Senior ABM Manager will be responsible for managing, coordinating and executing highly focussed ABM campaigns targeting enterprise prospects (executive level). The Senior ABM Manager will maintain the ABM targets database, manage and optimize all elements of ABM activations, including budgets, vendors, creative and follow-up throughout the prospect lifecycle.

The Senior ABM Manager will collaborate closely with the sales, operations, product marketing, customer marketing, and partner marketing efforts to measure and maximize ABM performance. The primary KPIs for this role are executive MQLs leading to six or seven-figure opportunities.

The role will be directly responsible for building and maintaining ABM campaigns and ABM activation across the funnel - through account signature.

Key Responsibilities:

  • Build and implement a highly targeted account-based marketing plan tightly integrated with sales targeting, brand messaging, and our product and communications strategies.

  • Manage ABM target lists in collaboration with sales leadership, marketing budget, pipeline and reporting.

  • Execute and optimize highly targeted ABM campaigns, initially focussed on executive roundtables, one-on-one meetings, and sponsored offsite engagements (e.g. dinners, golfing) and industry event participation.

  • Collaborate closely with marketing communications, design, partner marketing, product marketing, customer marketing and sales to deliver the optimal ABM performance, while delivering ABM insights and market feedback to the wider organization.

Qualifications:

  • 5+ years of marketing experience, from an a high-growth startup (B2B and enterprise- Advantage).

  • Native English proficiency, both written and spoken.

  • Deep understanding of enterprise account-based marketing and sales processes

  • Experience managing and optimizing ABM campaigns targeting Fortune 500 executives from start to finish.

  • Strong experience creating, adapting, and optimizing ABM messaging and channels.

  • Deep experience with Salesforce and marketing reporting

  • Passionate marketer with a pride of ownership, and a collaborative, with an can-do attitude

  • Creative thinker and problem solver with the ability to embrace a fast-paced, changing work environment, remain cool-headed when working towards tight timelines

  • Constant learner, always looking for new and better solutions

  • Strong organizational and communications skills (deep familiarity with Asana a plus)

  • Bachelors or Masters in Marketing or Business- Advantage.

  • Experience with paid media (e.g. PPC, programmatic) or event marketing a plus

Why work with us ?

  • At TechSee, we provide a compelling compensation package, featuring a competitive base salary and benefits package. Our benefits package features competitive healthcare coverage options, retirement plans, flexible work arrangements, professional development opportunities, and generous paid time off and holidays.

  • We prioritize a healthy work-life balance, supporting our diverse team from various backgrounds and locations. We take pride in fostering career growth, community engagement, employee recognition, and an innovative workspace.

  • As we continue to build a positive environment that has brought us this far, we invite you to consider joining us in shaping the future of customer experience!

  • TechSee is an equal opportunity employer, and we encourage candidates of all backgrounds to apply.

To apply, please submit your resume and a cover letter detailing your relevant experience and how it aligns with our requirements.

Department
Marketing
Locations
Herzliya, Israel.
Remote status
Hybrid Remote
Marketing · Herzliya, Israel. · Hybrid Remote

Senior Account-Based Marketing Manager

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